BFT's Experiential Marketing division specializes in immersing consumers through revolutionary branded mobile experiences that are creatively fun, interactive and maximize direct customer engagement.
You're in a good company! We've helped such household names as CBS, Apple, Albertsons, McCormick and many more to advance their brand.
BFT utilizes our nationwide network of mobile vendors, municipal partners and regional food truck associations to create and simplify Experiential Marketing Experiences for your clients and customers. There is no better way to make customers happy than with made to order onsite food. From our in-house design firm and truck wrapping partners across the Nation, we’ll help craft your experience with world class service and engaging locations.
Through our partnership with the National Food Truck Association we have years of experience with regional and statewide regulations and permits. Our team hasn’t just pulled permits, we’ve also been intimately involved with positive regulation changes. From a small three hour parking space permit to the large scale City event allowance. We’ve engaged and cooperated with every type of municipality throughout the United States.
The BFT platform with over 5000 vendors and hundreds of regional partners, allows us to quickly and easily build an immersive experience for your clients and customers. We use the pieces we’ve assembled to help you build the experience you’re looking for.
McCormick Taco Seasoning
The household name we’ve always known has hit the streets in style with BFT designed activations in Los Angeles, New York and Washington DC. Serving hundreds of free tacos, seasoned to perfection with the original McCormick Taco Seasoning that’s been in our pantries since before we could reach the top shelf. Sometimes we need to remind the old generation how great their old favorites are while introducing the new generation to the classics by using a modern platform they’re familiar with. Original brands like McCormick have leveraged a new school trend to deliver an old school product to both new and old customers alike.
Best Food Trucks (BFT) teamed up with McCormick in 3 major markets, providing a one stop shop service to manage everything needed from A-Z to make these bi-coastal activations go off without a hitch. From renting, designing and wrapping of the food trucks, providing experienced chefs, and mixing in some branded swag and supplies, the McCormick trucks didn’t go unseen while parked or cruising the streets.
Creating buzz, educating targeted demographics and increasing impressions is what we do best. How can you have the “Best” activations without partnering with Best Food Trucks?